services
consultation
Whether you already have a marketing department or you need help moving
in the right direction, Vermont Web Productions has the background
to provide whatever level of marketing consultation necessary to take
your company to the next level.
What is your mission statement? Do you have a corporate ID established, or do you need a company "look and feel"? What are your short and long-term goals? Who is your target market? Is your business primarily brick-and-mortar, or do you plan on establishing an e-commerce presence as well? The more we know about your company's goals, the better the chances of successfully delivering web-based marketing solutions.
web design/development
A web presence for any business, big or small, is mandatory. First impressions are now often made with a company's website. Isn't it worth the effort to make your company website something everyone can be proud of? Services range from simple startup websites to corporate size websites, Intranet, Extranet, portal applications, e-commerce and Flash presentations. Your website works in tandem with all your other marketing materials.
web-based marketing
Your public website is not the only way to promote your services online. Banner ads, HTML email blasts, eNewsletters, Flash presentations, and Flash product demos are web-based marketing techniques which can be extremely effective when used as part of your overall marketing plan. Flash product demos can not only be used for a website but can also be an important sales tool, as well as a great piece to run during a tradeshow.
branding
For startup companies, small businesses, and companies changing their image, branding plays a key role in all marketing materials. A corporate ID must be established to ensure all web and print materials convey a consistent message. Designing a logo is where we begin shaping the "look and feel" of the company. Also, a powerful company slogan or tagline is highly recommended.
printed materials
A company logo with a tagline is the first crucial step to delivering a clear, powerful message. Letterhead, business cards, envelopes, and Powerpoint presentations are the most critical pieces to get your sales team up and running. Brochures, Datasheets, Case Studies, and White Papers give your team the collateral they need to present a compelling representation of the company. Also, booth design for tradeshows, signs, banners, and giveaway items as well as Flash product demos entice your tradeshow audience.
ad planning/development
Advertising in newspapers, trade magazines, and mailers are traditional forms of advertising that can be used in tandem with your company website. Vermont Web Productions provides full color ad design to be used for both print and web. Also, post card or CD brochure mailers are a great way to announce a new product or service and to drive customers to your website.
content management
Vermont Web Productions provides an easy content management solution
that, unlike many other cms solutions, is not dependent on any specific
server or software. With Vermont Web Productions' Web Editor, there
is no need to purchase software like Contribute, or be subject to
monthly hosting fees. Once Web Editor is installed, you are free to
update your website on your terms.
e-commerce
Much like Vermont Web Productions' content management, Vermont Web
Productions' e-commerce solution is also not dependent on a specific
webhost or software. Because of this, there are no design limitations,
in contrast to "template" e-commerce solutions providers
like Network Solutions, GoDaddy, and others. Also, there is no large
monthly fee. Finally, since Vermont Web Productions' e-commerce solution
is independent, there is no need to worry about your e-commerce company
going out of business, thus leaving you with a suddenly dead e-commerce
website that needs to be rebuilt from the ground up. Vermont Web Productions'
e-commerce, once built, will always be "good to go", and
completely in your control.